SMS Terms of Service
By opting into SMS from a web form or other medium, you are agreeing to receive SMS messages from Liberate Legal, PLLC. This includes messages for appointment scheduling, appointment reminders, case and matter updates, and billing notifications. Message frequency varies. Message and data rates may apply. See our full Privacy Policy below, and our SMS Terms & Conditions page for more detail. Text HELP to (407) 232-7287 for help. Reply STOP to any message to opt out.
This Privacy Notice for Liberate Legal, PLLC (“we,” “us,” or “our”) describes how and why we may access, collect, store, use, and/or share (“process”) your personal information when you:
- Visit our website at liberatelegal.com, or any website of ours that links to this Privacy Notice
- Use Liberate Legal’s services (legal services including criminal defense and personal injury)
- Engage with us in other related ways, including sales, marketing, or events
Questions or concerns? Reading this Privacy Notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you have questions, contact us at info@liberatelegal.com.
Summary of Key Points
- What personal information do we process? Depending on how you interact with us, we may process personal information you disclose to us.
- Do we process sensitive personal information? No.
- Do we collect information from third parties? We may collect limited information from public databases, marketing partners, and other outside sources.
- How do we process your information? To provide, improve, and administer our services, communicate with you, prevent fraud, and comply with law — or with your consent for other purposes.
- When do we share personal information? In specific situations with specific third parties, described below.
- How do we keep information safe? Through reasonable organizational and technical safeguards, though no method of transmission is 100% secure.
- What are your rights? Depending on your location, you may have rights to access, correct, or delete your information.
- How do you exercise your rights? By submitting a data subject access request or contacting us directly.
1. What Information Do We Collect?
Personal information you disclose to us. We collect personal information that you voluntarily provide when you express interest in our services, participate in activities on our website, or otherwise contact us. This may include:
- Names
- Phone numbers
- Email addresses
Sensitive information. We do not process sensitive information.
All personal information you provide must be true, complete, and accurate, and you must notify us of any changes.
Information collected from other sources. We may obtain limited information about you from public databases, joint marketing partners, affiliate programs, data providers, and other third parties — such as mailing addresses, job titles, email addresses, phone numbers, behavioral data, IP addresses, and social media profile information — for purposes of targeted advertising and event promotion.
2. How Do We Process Your Information?
We process your personal information for reasons including:
- To send marketing and promotional communications, in accordance with your preferences. You may opt out at any time — see What Are Your Privacy Rights?
- To post testimonials on our website that may contain personal information
- To comply with our legal obligations, respond to legal requests, and exercise or defend our legal rights
3. When and With Whom Do We Share Your Personal Information?
We may need to share your personal information in the following situations:
- Business transfers. In connection with a merger, sale of assets, financing, or acquisition of all or part of our business.
- Google Maps Platform APIs. We may share information with Google Maps Platform APIs (e.g., Google Maps API, Places API) to help provide location and directions functionality.
4. Do We Use Cookies and Other Tracking Technologies?
We may use cookies and similar technologies (such as web beacons and pixels) to maintain site security, prevent crashes, fix bugs, save preferences, and support basic site functions. We also permit third parties and service providers to use tracking technologies for analytics and advertising. To the extent these are deemed a “sale” or “sharing” under applicable state law, you can opt out as described in Do United States Residents Have Specific Privacy Rights?
Microsoft Clarity, heatmaps, and session replay
Liberate Legal uses Microsoft Clarity to understand how visitors interact with public portions of our website through interaction measurements, heatmaps, and session replay. This can include clicks, scrolling, navigation, page information, and browser or device information. Clarity receives website usage information and may use cookies and similar technologies when enabled.
For visitors identified as being in the United States, recording is enabled automatically on permitted public pages unless a saved privacy choice, Global Privacy Control signal, or regional restriction prevents it. For other visitors, or when location cannot be determined, we request permission before enabling recording. Location is determined from the approximate country reported by our hosting provider, not from your browser settings.
You can disable recording through at any time. Disabling recording stops future collection in that browser; it does not automatically erase information previously collected. Clearing browser storage or using another browser or device may affect saved preferences. If your browser sends a Global Privacy Control signal, we do not load Clarity.
We configure masking for sensitive form content (including our contact and intake forms and the Legal Help Finder) and exclude private areas, such as staff administration pages, from recording. We do not send names, email addresses, phone numbers, messages, or case details to Clarity through custom tags or identifiers. Masking reduces but does not eliminate privacy risk, so please do not place confidential case information in public website features.
Microsoft processes information under its applicable terms and the Microsoft Privacy Statement. Under Microsoft's terms, Microsoft may also use Clarity data for its own purposes, which can include improving its products and Microsoft Advertising. We signal Clarity to deny advertising storage and have not enabled advertising features for this integration; that setting does not control every use Microsoft describes in its own terms.
Cookies. When recording is enabled, Microsoft's Clarity documentation describes these cookies:
| Cookie | Purpose | Duration |
|---|---|---|
| _clck | Keeps a Clarity user ID and preferences for this site | 1 year |
| _clsk | Connects page views into a single session | 1 day |
| CLID | Identifies the first time Clarity saw this browser | 1 year |
| ANONCHK | Indicates whether MUID is passed to Microsoft Advertising | 10 minutes |
| MR | Indicates whether to refresh MUID | 7 days |
| MUID | Identifies unique browsers across Microsoft sites | 1 year |
| SM | Synchronizes MUID across Microsoft domains | Session |
Retention. Cookie durations are listed above. Recordings and heatmap data are stored by Microsoft, not in your browser; according to Microsoft's Clarity documentation, session recordings are generally kept for 30 days (longer for recordings we mark for review) and aggregated heatmap data for up to 13 months.
To ask about Clarity or make a privacy request, email info@liberatelegal.com or follow the process in How Can You Contact Us.
Google Analytics and Google Ads measurement
On our public website we use Google Tag Manager to run Google Analytics and Google Ads measurement. These tools receive the page address (without query details), page title, the previous page, general interaction events (for example, that a contact form or phone link was used), and browser or device information. We do not send names, email addresses, phone numbers, messages, form entries, or case details to Google, and we have not enabled ad personalization, remarketing, or user-provided data features.
Google tags do not load, and nothing is sent to Google, unless you allow Google measurement. If you allow it, Google may store cookies and receives measurement data, including data used to measure ad conversions; it is not used for ad personalization or remarketing. You can allow or withdraw Google measurement at any time in ; we save your choice, when you made it, and the notice version in this browser. A Global Privacy Control signal keeps Google tags off. This choice is separate from Microsoft Clarity.
To measure calls from ads, Google may display a Google forwarding phone number in place of our number. Calls to a forwarding number are connected to us through Google, which receives call details such as the time, duration, and caller area code. Google processes information under the Google Privacy Policy.
5. How Long Do We Keep Your Information?
We retain personal information only as long as necessary to fulfill the purposes in this Privacy Notice, unless a longer period is required by law. When there is no ongoing legitimate business need to process it, we delete or anonymize it, or securely isolate it if deletion isn’t immediately possible.
6. How Do We Keep Your Information Safe?
We use reasonable technical and organizational security measures to protect your personal information. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
7. Do We Collect Information From Minors?
We do not knowingly collect or solicit data from children under 18. By using our Services, you represent that you are at least 18, or the parent/guardian of a minor consenting on their behalf. If we learn we’ve collected data from a child under 18, we will delete it. Contact us at info@liberatelegal.com if you become aware of any such data.
8. What Are Your Privacy Rights?
You may review, change, or terminate your account at any time, depending on your state of residence.
Withdrawing your consent. If we rely on your consent to process your personal information, you may withdraw it at any time by contacting us — see How Can You Contact Us. Withdrawal does not affect the lawfulness of processing that occurred before it.
Opting out of marketing and promotional communications. You can unsubscribe at any time by clicking the unsubscribe link in our emails, replying “STOP” or “UNSUBSCRIBE” to our SMS messages, or contacting us directly. You’ll be removed from marketing lists, though we may still send non-marketing, service-related messages.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Sharing with subcontractors for support services (such as customer service) is permitted. All other categories exclude text-messaging originator opt-in data and consent — this information will not be shared with third parties.
Cookies and similar technologies. Most browsers accept cookies by default; you can set yours to remove or reject them, though this may affect some site features.
If you have questions about your privacy rights, email info@liberatelegal.com.
9. Controls for Do-Not-Track Features
Most browsers include a Do-Not-Track (“DNT”) setting. Because no uniform standard for recognizing DNT signals currently exists, we do not respond to them at this time. If one is adopted, we will update this notice accordingly.
10. Do United States Residents Have Specific Privacy Rights?
If you are a resident of California, Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, or Virginia, you may have the right to request access to, correction of, a copy of, or deletion of your personal information, and to withdraw consent to processing. These rights may be limited by applicable law.
Categories of personal information we collect (in the past 12 months):
| Category | Examples | Collected |
|---|---|---|
| A. Identifiers | Name, address, phone, IP address, email, account name | Yes |
| B. CA Customer Records categories | Name, contact info, education, employment, financial info | Yes |
| C. Protected classifications | Gender, age, race, national origin, marital status | No |
| D. Commercial information | Transaction/purchase history, financial details | No |
| E. Biometric information | Fingerprints, voiceprints | No |
| F. Internet/network activity | Browsing/search history, online behavior | No |
| G. Geolocation data | Device location | No |
| H. Audio, electronic, sensory information | Images, audio/video/call recordings | Yes |
| I. Professional/employment information | Business contact details, job title | Yes |
| J. Education information | Student records | No |
| K. Inferences | Profile or summary inferred from the above | Yes |
| L. Sensitive personal information | — | No |
We may also collect information when you contact customer support, participate in surveys, or interact with us to receive our services.
We retain Categories A, B, H, I, and K for as long as you have an ongoing relationship with us.
Your rights under applicable US state laws include the right to know, access, correct, request deletion of, and obtain a copy of your personal data; the right to non-discrimination for exercising these rights; and the right to opt out of targeted advertising, sale, or profiling. Depending on your state, you may also have rights to access processing categories, obtain lists of third parties your data was disclosed to, understand profiling, and limit use of sensitive data.
How to exercise your rights. Submit a data subject access request, email info@liberatelegal.com, or use the contact details below. You may designate an authorized agent to submit a request on your behalf with proof of authorization. We will verify your identity before processing any request.
Appeals. If we decline to act on your request, you may appeal by emailing info@liberatelegal.com. We will respond in writing with our reasoning. If your appeal is denied, you may file a complaint with your state attorney general.
California “Shine the Light” Law. California residents may request, once a year and free of charge, information about what personal information (if any) we’ve disclosed to third parties for direct marketing purposes in the prior calendar year. Submit requests using the contact information below.
11. Do We Make Updates to This Notice?
Yes. We may update this Privacy Notice periodically; the “Last updated” date above will reflect any changes. Material changes will be communicated by posting a notice or contacting you directly.
12. How Can You Contact Us About This Notice?
Liberate Legal, PLLC
Orlando, FL
United States
info@liberatelegal.com
13. How Can You Review, Update, or Delete the Data We Collect From You?
Depending on applicable law, you may have the right to request access to, correction of, or deletion of your personal information, or to withdraw consent to its processing. To make a request, submit a data subject access request.